"In March winter is holding back and spring is pulling forward. Something holds and something pulls inside of us too."
- Jean Hersey
Hello, March! This month, we’re welcoming brighter evenings and longer days. While we may still be a few weeks away from warmer weather yet, we’re looking forward to enjoying morning walks wrapped up in our jackets in the sunshine.
Plus, the new season means Spring/Summer collections are beginning to arrive in store. Seeing the shop lined wall to wall with bright, happy colours brights joy to all our hearts. The collections have been slow to arrive this season, but we’re eagerly anticipating these exciting new collections when they all finally come through the door.
Here’s what we’re excited about for this month
New Arrivals!
Thank you all for being so patient with us as we wait for our new arrivals to land at our shops. It’s been a long time coming, but we’re excited to announce that Spring/Summer 2022 now available in-store. We’re continuing to buy new pieces every week, so keep an eye out for new drops if you’re looking for something special!
The Style Team Is Growing
We’re delighted to announce that Style Boutique NI is expanding! While our stores continue to be incredibly important to us, we’re so happy to be able to reach new customers through our e-commerce site. That means we’re adding to our e-commerce sales team. We were amazed to have over 30 applications for the position. Everyone was brilliant, and we have finally narrowed it down to the final few applicants (after much consideration and discussion) and will hopefully be able to introduce you to our new team members in our next newsletter.
We’ll Always Have Paris
Last month, Kate took her first trip to Paris since COVID began, and more importantly, since Charlie died. The trip didn't go to plan as Kate didn't have her digital Covid passport up to date when at the airport. She got all sorted and arrived to Paris a day later. Paris is an incredibly important city to us, where we often pick up amazing accessories to be added to our in-store collections. We’re always blown away by the brilliant prints seen on the Champs-Élysées, and the beautiful scarves and fabulous jewellery. This was a tough trip for Kate, but exactly what was needed.
Style’s Dublin AW2022 Buying Trip
If you can believe it, we’re already in the middle of buying for Autumn/Winter 2022. I’m not sure if it’s something in the air, but these seasons are going by faster and faster. We take a lot of trips to Dublin, for fun and for work. In February, we took a two-day trip to try and get the bulk of our AW22 work done. While we were there, we stayed at the City West Hotel. Of course, we took our mini buyer, Miss Grace, with us on the trip. We got a lot of work done, but we had a whole lot of fun, too!
Style’s Customer Photo Competition
We love seeing our Style customers wearing their favourite Style clothes. This year, we launched a competition on Facebook for our customers. Thank you to everyone who took part by commenting on the post with a photo of themselves wearing something purchased from Style Boutique NI. A huge congratulations Michelle Donaghy for being randomly selected to win the contest on 28th February.
Seeing you all in our favourite styles really makes our day, so please keep sending in your photos.
Lorna Jane Activewear
We’re so excited to announce that we’re now an official stockist of Australian activewear brand Lorna Jane! This new partnership came about when we realised there was a huge demand for activewear that was both great quality and incredibly stylish. Lorna Jane's clothing always fits great and feels amazing, and we absolutely love this brand.
Instagram with @enjoyeverything_emma
In February, we welcomed the lovely Emma of @enjoyeverything_emma to our Omagh store. Emma is a local influencer from Tyrone, and we had a great time doing a try on and creating some amazing content. If you like Style Boutique, you’ll love Emma, so go and check her out on Instagram.
What does March have in store for you? Follow us on Instagram and Facebook to keep up to date with all the fun we have at Style Boutique! I’ll see you in the April newsletter!